La Vieja Fabrica Social Media Strategy
La Vieja Fabrica needed a social media update and makeover.
I created a strategy to be implemented in collaboration with The Black Eye Project.
LVF needed more aesthetic content for brunchstagram and so once a quarter I visit my friends in the studio at The Black Eye Project and I create recipes for them to photograph and edit. I also manage La Vieja Fabrica’s ad budget and influencer marketing strategy.
Results: A 75% increase in engagement on Instagram with exactly the same budget.
Cover image by @nicolas_family_kitchen
June 24, 2022