Online brand management that truly resonates with your customers.
• Social media management • Search optimised content strategies • Influencer PR • Brand listening and analysis • Social media advertising (PPC) • Community engagement
I'm a social brand manager with oodles of experience. Acting as more of a strategic partner for your online presence than just a social media manager. I'm used to working with businesses like yours, who need someone creative and strategic who can be held to a high level of accountability on your social media management campaigns. If you're representing a treasured brand, I have a track record of growing social media communities for established, quality businesses — working with the care and reverence they deserve. After all, your customers are more important than a number on an agency marketing report.
Preserve the essence of your brand, while modernising it for digital advancements.
As well as my social media marketing management, I also work on strategy and coaching sessions.
Let's not let the special of your brand get lost in internet chaos. ✨
Portfolio
Social media & digital marketing- Social media management & identity
- Social ads
- Influencer marketing
- Consultancy & training
We keep moving forward, opening new doors and doing new things, because we're curious and curiosity keeps leading us down new paths. - WALT DISNEY
Explore marketing and business strategy coaching sessions.
Free Business Resources
I'm building up a store of free downloads for business owners. Go take a look, and subscribe to be updated when I make new content.
In the store you'll find templates, guides, toolkits and journals. All for you, all free. Enjoy!
Brightbox
Katie has been helping us with our PPC as well as acting as a sounding board for myself when I need to workshop some ideas as I am the only marketing person in the organisation. Katie is excellent at what she does and is always able to give a fresh and interesting perspective. Since Katie has been doing our PPC we have seen an increase across all measures, which in turn has resulted in more sign ups for our workshops and events.
Arnika Bhupal
Marketing ManagerLizi's
Katie has worked with Lizi's for the past year, during that time she has helped us to develop our social plan, we have seen a 64% increase in Instagram followers and 560% in engagement. Focused and results orientated Katie fits in with the team and is friendly, approachable and easy to work with!
Suzanne Fraser
Senior Brand ManagerMedia Matters PR
Katie is a breath of fresh air. Nothing is too much trouble for her and she has definitely worked above and beyond our expectations for one of our FMCG clients. She knows her stuff and it's been a pleasure to have her on board. She comes highly recommended!
Dawn Strange
Co-FounderThe Black Eye Project
Katie has consistently grown and managed the social media presence and metrics of several of our key clients. Katie understands how brands communicate. She has a unique ability to convey the correct tone of voice across social channels whilst constantly growing the metrics. A true craftsperson.
Tom Storer
The Black Eye ProjectSEO Works
Katie has a natural ability to find the story in a brand and link it to interesting things across online culture. She delivers social campaigns that drive great engagement, all with a natural tone of voice that remains true to a brand.
Ben Foster
MDGet in touch
Contact me for a free consultation, or just send me a quick email if that works best for you.
During our session expect lots of questions from me, so that I can really get to grips with your business and the challenges you've been facing I love chatting about business and learn something valuable from every session with a potential client. If you prefer, just pop me a quick email and I'll answer and questions you might have - including ones about pricing, budgets and timescales.
Email: katie@katiebarbermarketing.com
Marketing Blog
TikTok is becomming a search engine, so how can you incorporate your social media and your search engine strategy?
TikTok has more in common with Pinterest and YouTube than it does with Instagram, Facebook, LinkedIn and Twitter (X) and I am moving my attention more and more to these
How important is experience for social media management?
A LinkedIn connection of mine (who incidentally has about a year of experience as a freelancer) pointed out that experience is meaningless. After all, You could have a
Should your business invest in social media?
For some businesses, investing in social is an obvious choice. They have a consumer or B2B product that is well-used and has a large number of customer complaints. For
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