A pile of marketing textbooks
Katie Barber looking at a pile of books

I specialise in social media management and content strategy.

"People don't want yout time and they don't want your expertise, they want a problem solved, they want a result. And they want it done reliably, consistently and with very little effort on their part." - David Priestly

I'm an independent freelancer and consultant based in Sheffield who specialises in social media management and content strategy. These kind of projects need a good balance between technical and creative skill, as well as somebody organised who can lead and be on the hook for results. With over 12 years experience in the industry (including 8 as a freelancer) I've probably worked with a business just like yours. I can implement, manage or provide consultation and training . The nature of my work means that I can be flexible to yours.


Social media and content consultation, management and training

Here's an overview of the services I provide. Please hit the 'services' button to see what I do in more detail.

  • Social media strategy
  • Social identity
  • Social media management
  • Engagement and customer service responses
  • Audience growth
  • Reporting & analysis
  • Concepting
  • Sourcing influencers
  • Maintaining relationships
  • Analysis & reporting
  • Instagram, Facebook and Audience Network ads (META Ads)
  • Analysis & reporting
  • Social media
  • Social ads
  • Marketing strategy
  • Design thinking
  • Professional development
  • Analysis & analytical software
  • Marketing strategy
  • Vision statements
  • Customer personas
  • Customer journey mapping
  • Content strategy
  • Competitor analysis
  • Value proposition
  • Story framework

We keep moving forward, opening new doors and doing new things, because we're curious and curiosity keeps leading us down new paths. - WALT DISNEY

A portrait of Katie Barber taking some notes in a meeting

Katie has worked with Lizi's for the past year, during that time she has helped us to develop our social plan, we have seen a 64% increase in Instagram followers and 560% in engagement. Focused and results orientated Katie fits in with the team and is friendly, approachable and easy to work with!

Susanne Fraser Lizi's

Katie is a breath of fresh air. Nothing is too much trouble for her and she has definitely worked above and beyond our expectations for one of our FMCG clients. She knows her stuff and it's been a pleasure to have her on board. She comes highly recommended!

Dawn Strange Media Matters PR

Katie has consistently grown and managed the social media presence and metrics of several of our key clients. Katie understands how brands communicate. She has a unique ability to convey the correct tone of voice across social channels whilst constantly growing the metrics. A true craftsperson.

Tom Storer The Black Eye Project

Katie has a natural ability to find the story in a brand and link it to interesting things across online culture. She delivers social campaigns that drive great engagement, all with a natural tone of voice that remains true to a brand.

Ben Foster SEO Works

Get in touch

Contact me for a free consultation, or just send me a quick email if that works best for you.

During our session expect lots of questions from me, so that I can really get to grips with your business and the challenges you've been facing I love chatting about business and learn something valuable from every session with a potential client. If you prefer, just pop me a quick email and I'll answer and questions you might have - including ones about pricing, budgets and timescales.

Email: katie@katiebarbermarketing.com

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