Sorry, there are no magic tricks
I was doing a consultation project recently where the lady involved was assured by other marketing companies that if she changed her posting times, or used different hashtags or posted some Reels, her Instagram engagement would improve. This might be the kind of advice I’d give if a client had already gone ball to the […]
Your Digital Marketing to-do list for friday afternoons
There are some digital housekeeping activities that are so important to do and can make such a big difference to your web and social media presence and yet we never have time to do them because we’re too busy creating and publishing new content and running ads. I allocate Friday afternoons when I’m feeling a […]
Why I remove followers
There’s nothing wrong with wanting loads of followers and that’s often why people hire me as a social media freelancer. But your existing followers can be counterproductive to that goal. There are a few different reasons I remove followers. So in this article, I’m going to explain; Why I remove followers. How I remove them. […]
The Future of Social Media
Social media is already changing fast. To understand where it’s going, we only need to look at the new trends. My stepson, who is just 15 is always on Tik Tok, Discord, YouTube or Snap Chat. He prefers to watch videos on YouTube than longer programmes on Netflix. Through YouTube, he can watch content that […]