Persuasion Techniques – Cognitive Bias I-M
While we all like to think we are unique, rational beings who have no biases when mulling something over. It’s unfortunately, untrue. Most of us are prone to certain biases when making a decision. Some of us are more prone to certain biases than others, and some of us are more prone at different times. […]
FREE Trello Board for Content Creators
Oh hey. I made a free Trello board for people who research and write content. No sign ups, just go ahead and grab it.
Mega List – Where to Find Authoritative Sources for Your Content
Struggling to find places where you can source data and quotes for your content? Or just need to find ideas? Here's a mega-list! Plus a free Trello board.
Persuasion Techniques in Marketing – Cognitive Bias D-H
Understanding cognitive biases can help you become a more persuasive and effective marketer. Here’s a guide of cognitive bias D-H.
Best Practices for Setting Up Targeted Facebook Ads
Once you have your Facebook Pixel audiences set up, what types of audiences should you use and what message should you deliver to them?
How to Set up Facebook Pixel Audiences.
Here's how you can set up Facebook Pixel and create audiences. (As well as why you should.)
Google Loves Readable Content – Here’s How to Make Your Blogs More Readable
Regular blogging that’s useful, educational and entertaining for your reader is REALLY good for your search engine optimisation. But, Google doesn’t just like any blog. Google likes readable blogs. There are a few ways to make your blog more digestible, which may improve your search engine rankings. Here are a few, let’s get started: […]
The Future of Social Media
Social media is already changing fast. To understand where it’s going, we only need to look at the new trends. My stepson, who is just 15 is always on Tik Tok, Discord, YouTube or Snap Chat. He prefers to watch videos on YouTube than longer programmes on Netflix. Through YouTube, he can watch content that […]
Using the Senses in Your Call to Action
How can we use sensory language to improve the Call to Actions on our website?
We Love to Share, So Increasing Social Media Engagement is Easy as Pie.
Increasing your social media engagement is REALLY easy. Here's why.